Quick take-aways:
1.Reach out to influencers who share similar content.
use BuzzSumo to find the most popular content on a particular topic. For your content promotion strategy, BuzzSumo can help you discover the right influencers to reach out to help you promote your content."
2. Create specific Google Alerts.
3.Use IFTTT to search Twitter.
Lots of people turn to their Twitter audience to ask questions. These questions are easy to find with Twitter search strings like: best marketing conferences ? -http -filter:links.
4.Create an RSS feed of all of your content
5.Use a social sharing platform that publishes to multiple networks and analyzes the results.
Oktopost allows you to create campaigns for each of your new blog posts and schedule multiple updates to Twitter, Facebook (profiles, pages and groups), LinkedIn (profiles, pages and groups) and Google+ pages.
Read more in detail here: