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Best Practices - 2013 Enterprise SEO Campaign

PostPosted: Sun Dec 09, 2012 11:17 pm
by ibrahim
Here is the article describing about the best practices for building 2013 Enterprise SEO Campaign.

http://searchenginewatch.com/article/22 ... O-Campaign

Enterprise SEO captures and builds upon opportunities not just across your site, search and social campaigns but focuses on the interplay of data across these functions. How you use this data, execute and go ahead action throughout your organization will be critical to your success in 2013

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Moving forward Below are The SEO Variables that need to be monitored for site performance.

SEO variables - every variable that impacts and/or correlates with these metrics.

Traffic – visits, page visits, keyword traffic
Links – Domain- and backlink-based
Rank – Position for volume based and long-tail terms and branded vs. non-branded
On-page – title tags, H1 tags, alt attributes, anchor text
Social – Signals, Likes, +1’s
Content – keyword density, copy, headlines, text to content ratios and so forth

Let us try it out this in 2013 SEO Campaigns & see how it is effective for client SEO Campaigns.