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6 Essential Q & A about Content Markeing for 2013

PostPosted: Sun Jan 20, 2013 11:55 pm
by daisy
Content Marketing is not limited to creating compelling media and it’s not simply creating more content. Content Marketing also is not just a SEO tactic or poorly informed blogger outreach.

Content marketing is meaningful information designed to be useful for a certain audience with the intention of inspiring an outcome or action. As mentioned in a recent Forbes article, “The content marketers use customer insight, interests, goals and pain points to create editorial plans that provide utility, not noise. It’s meaningful storytelling, not just mechanical spray and pray.”

http://www.toprankblog.com/2013/01/esse ... marketing/