Content Marketing

A forum for avid SEO readers.

Moderator: Moderators

Content Marketing

Postby Neena A C » Thu Nov 15, 2012 4:56 am

Content Marketing has a good role in Business to Business marketing. It simply means generating and sharing content in order promote a product. We require it for lead nurturing and lead scoring. I would like to share an infographic about content marketing, what SEO's think about it, Its values, Impact and future.

Image
Neena A C
 

Re: Content Marketing

Postby Mike-R » Fri Nov 16, 2012 10:36 am

Very interesting that they choose StumbleUpon as one of the least popular social channels with search marketers - particularly when juxtaposed with this infographic: http://columnfivemedia.com/work-items/t ... umbleupon/ (Also, this site has a bunch of great infographics - check them out! Particularly team members involved in working on our own infographics.)

To some extent I can understand why StumbleUpon isn't popular with search marketers, in that (without using their paid service) it can be difficult to promote your own content in a non-spammy way effectively. The traffic sent by StumbleUpon, while likely engaging with the promoted content well, still ends up being very high bounce traffic due to the nature of the service. Most stumblers will continue stumbling instead of exploring the site they landed on more unless there is a very strong call to action that catches their attention. (I can speak to this both from experience marketing through SU and as an avid stumbler myself.)
Mike-R
 
Posts: 127
Joined: Fri Sep 14, 2012 12:05 pm
Tell us why you would like to become a WyseLabs Member:

Re: Content Marketing

Postby Dejeesh » Mon Nov 19, 2012 5:59 am

Exactly Mike, StumbleUpon is the great source to promote/establish Contents through online. As you mentioned here, if we are using paid services, we can explore our content in vast areas of Search Engines.

Even non-paid user can explore their contents, for that we need to regularly follow up and maintain StumbleUpon account with latest news and shares.
We have been doing this for and we got 381followers so far. When we share any content in our account ,that will reach more than 50 visits with in a day.

The viewers and shares of your post will be increase based on content quality and there is little bit role for images.

Following is the most viewed blog post of Techwyse in StumbleUpon:
Dejeesh
 


Return to Search Engine Optimization

Who is online

Users browsing this forum: No registered users and 6 guests