Hi,
This article explains about auditing the link building approach we had in the previous years and to fine-tune it to best suit for the coming year.
The author tells some major link building developments we saw in 2015.
They are:
1. The Penguin Update
2. Link building avoidance
3. Picky publishers
4. Higher content standards
He also says about why link building is still important and concludes by some ideas to find the right sources.
Read more at - http://www.forbes.com/sites/jaysondemer ... dc9bc963f3